Talaash! Which part of Mumbai do you want to see?

SAHAR Airport Road









Barbie Girl and Hritik Boy.

Pink Vs Blue.

These were the two biggest stalls at the Kids Fashion show. Pink for the girls, blue and a blue-eyed white white skin male role model.

It's interesting to see how our Indian colour perception and use is being slowly and surely turning western. Standardised and boring, and copied by Indian brands too, and very badly. But this makes it easier for brands to communicate things easily, until a different brand comes along, picks up old colours and usage from the remnants of Indian colour usage and makes it cool.





Photo Books by Mumbai Paused







Digital photo books with stories from the streets of Mumbai are now available at Footpath Bookshop


Explore by places

Archive